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Zendesk Partners With SugarCRM to Deliver 360-Degree Customer View

Two-Way Integration Combines Sales, Marketing and Help Desk Information

June 08, 2011
Press Release

Zendesk, the proven cloud-based help desk software provider, today announced the general availability of its integration with SugarCRM, the world’s fastest growing customer relationship management (CRM) company. Zendesk for SugarCRM lets customer support agents seamlessly access SugarCRM customer data from their Zendesk help desk software, and vice versa.

“In order to provide the best possible service, companies need a holistic understanding of each customer relationship,” said Zack Urlocker, COO at Zendesk. “Zendesk for SugarCRM ensures important details don’t get lost between sales and support, so every customer interaction can build on and strengthen the existing relationship.”

Zendesk for SugarCRM creates a unified view for sales, marketing and customer support data. New functionality includes:

  * Single complete view of customers and opportunities from sales to marketing to support
  * Access to Zendesk’s support ticket management functionality directly from SugarCRM
  * Key CRM data can be stored within the Zendesk profile for better decision making

“Nothing is more valuable to a company than its customers,” said Clint Oram, CTO and co-founder at SugarCRM. “With Zendesk for SugarCRM, users are able to see the whole customer picture, from sales to support, including up-to-the-minute customer support information straight from the help desk. All customer interactions are tracked, meaning a quicker resolution time and happier customers.”

“We highly value the streamlining of data across platforms,” says Anthony Madama, Senior Technical Support Engineer at Brightidea. “The Zendesk for SugarCRM integration allows us to connect critical sales and support information and improve cross departmental communication, while maintaining customer satisfaction as the pillar of our business.”

The integration will be available for the 6.1 and 6.2 versions of Community, Professional and Enterprise editions of SugarCRM and will be free of charge to all Zendesk customers who use SugarCRM.

To learn more about Zendesk for SugarCRM, visit www.zendesk.com/sugarcrm.

About Zendesk
Zendesk is the leading provider of proven, cloud-based help desk software. For growing organizations, Zendesk is the fastest way to enable great customer service. More than 10,000 Zendesk customers, including Adobe, MSNBC, Sony, OpenTable and Groupon, trust Zendesk with their most valuable asset, their customers. Founded in 2007, Zendesk is funded by Charles River Ventures, Benchmark Capital and Matrix Partners. Learn more at www.zendesk.com.

Zendesk Partners With SugarCRM to Deliver 360-Degree Customer View

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