press room

Top Children’s Brands Added Following Successful Debut of Women’s and Men’s
Sales

NEW YORK, June 25 /PRNewswire/—Gilt Groupe (www.gilt.com), which
provides access by invitation only to coveted fashion and luxury lifestyle
brands at prices up to 70% off retail, announced today the launch of its new
Children’s category; the first Children’s sale is scheduled for Tuesday, July
15th, commencing at 12:00 PM EDT. The launch of the Children’s category
complements the 100+ men’s and women’s fashion and luxury brands that have
been featured on www.gilt.com.
  (Logo: http://www.newscom.com/cgi-bin/prnh/20080625/NYW098LOGO )
  Gilt Groupe will be offering a variety of styles and sizes for the tiniest
tots to little ladies and gents. In true Gilt Groupe style, their buyers have
hand-selected pieces from the hottest names in children’s fashion to bring an
impressive lineup of labels. The Children’s category will launch with Lucy
Sykes, renowned in the fashion world as a leading fashion director turned
designer.
  Instantly named the “must-have” for babies of chic moms, celebrity clients
and fashion editors after launching her first line in 2005, Lucy’s European
sensibility is channeled into a wearable, yet aspirational offering of chic
pieces “with a twist”. This sale will combine Lucy’s Riviera, English Garden
and Traveller collections ... Think St Tropez, English tea parties and
patterns inspired by the Rajasthan region of India, something for everyone—
from babies to 12-year-olds. Additional children’s sales include Kico Kids,
Hickey Freeman Boys and Cacharel. All Gilt Groupe sales are 36 hours and
feature hand-selected styles from a single designer. Upcoming sales will be
announced through Gilt Groupe’s website as well as a weekly e-newsletter.
  “Our brand is constantly growing and evolving into different arenas.
Children’s clothing is the strategic next step for Gilt Groupe. It is an
exciting market which we are thrilled to be getting involved with,” said
Alexis Maybank, CEO and Founder. “With the fast paced life that the modern day
parent leads, Gilt Groupe’s goal is to provide a tool that enables them to
access the world of luxury and fashion online for themselves and their
families.”
  Gilt.com is able to offer the finest designer fashions and accessories by
way of its partnership with the CFDA, providing its members a discrete and
efficient distribution channel for excess inventory, overstock, and vendor
returns.
 

http://www.reuters.com/article/pressRelease/idUS186683+25-Jun-2008+PRN20080625