Conductor First to Leverage Google +1 for SEO IntelligenceConductor Searchlight Adds Social Signal Tracking and Reporting From Google, Facebook, Twitter and LinkedIn
August 12, 2011
Conductor, the leading provider of SEO technology software, announced today that it has added comprehensive social media metrics to its SEO platform, Searchlight. The integration boasts the most comprehensive set of social metrics available in any marketing platform, including metrics from Google, Facebook, Twitter and LinkedIn.
Search marketers have begun to pay attention to their social presence and Searchlight now offers SEO professionals the same methodical, metrics based approach that it has provided around on-page and backlink analysis, competitor monitoring, keyword discovery.
Within seconds of a ‘Facebook Like,’ ‘Google +1’ or ‘LinkedIn Share,’ Searchlight customers are able to examine and report on social signals for their own domains, competitors and even the best performing brands for any particular keyword or phrase. The integration between Searchlight and these social networks is made possible through Conductor’s integration platform, the SEO Cloud, which enables third party marketing platforms to interact and exchange data with Searchlight.
“Social media marketing has become one of the most talked about facets of natural search marketing, with several industry studies citing a correlation between social indicators and top rankings,” said Seth Besmertnik, CEO of Conductor. “Conductor customers are now able to identify opportunities for those brands which rely on social signals to achieve top rankings and take proactive measures to optimize their search market share.”
This latest feature from the world’s leading SEO Platform is available immediately to the 500+ brands currently using Searchlight. For more information, visit conductor.com.
About Conductor: Conductor is the undisputed leader in SEO technology, empowering enterprise marketers to manage and improve their SEO efforts and deliver provable ROI. The company created the first and most widely adopted enterprise SaaS SEO technology solution, Conductor Searchlight™, which helps marketers scale natural search, monitor competitive market share and boost revenue. Conductor recently launched the SEO Cloud™, which makes it possible to blend SEO data and workflow across any other form of web marketing. Companies such as FedEx, Siemens, Toys"R"Us, Autodesk and GE rely on the company’s technology platform and team of experts to continually measure and improve their natural search traffic and revenue.
Based in Manhattan, Conductor was recently voted as one of Crain’s Best Places to Work in NY for the second year running and was named as the 13th fastest growing software company in Inc. Magazine’s latest rankings.