BuyWithMe Buys New York City’s Scoop St.August 16, 2011
by Sarah Perez
Groupon rival BuyWithMe has acquired Scoop St., a social commerce company focused on the New York City market. Scoop St. was founded in 2009 and grew organically in the group buying space, using a model similar to Groupon.
On Scoop St., one-time deals, called “Scoops,” were only made available when a large enough group of people were interested. The company also introduced unique features, like branded events called “Experiences” and a membership loyalty program called “Perks.”
Scoop St. says it will continue to offer the best Scoops and Experiences in New York with BuyWithMe. Scoop St. members will begin receiving BuyWithMe offers for New York via email, but can also chose more local deals in 13 other U.S. markets.
BuyWithMe’s New York website will feature all the deals available for the New York area. And for Scoop St. members who have previously purchased Scoops, the vouchers will be made available for download here. More information about how this deal affects current Scoop St. customers has been posted to Scoop St.’s blog.
BuyWithMe launched in 2009 and now operates in Austin, Boston, Chicago, Dallas, Houston, Los Angeles, New York, Philadelphia, Phoenix, San Diego, San Francisco, Seattle and Washington D.C.
This is its 5th acquisition so far this year. It previously acquired Chicago deals site DealADayOnline, San Francisco deals site Swoop, loyalty company Edhance, and deals site LocalTwist.
Terms of the deal were not disclosed.