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Pretty much every aspect of our lives is being changed by software. Software has the power to delight, entertain, help us communicate, simplify our work, enhance our creativity, connect us to old friends, and so much more. However writing good software is still a complex process that takes too long, and requires too much expertise. Addressing that pain is what makes Matrix’s latest investment, Meteor, so interesting. Read More

This blog post looks at the high level goals of a SaaS business and drills down layer by layer to expose the key metrics that will help drive success. Metrics for metric’s sake are not very useful. Instead the goal is to provide a detailed look at what management must focus on to drive a successful SaaS business. For each metric, we will also look at what is actionable. Read More

In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit. Failure to get product/market fit right is very likely the number 1 cause of startup failure. However in all these articles, I have not seen any discussion about what I believe is the second biggest cause of startup failure: the cost of acquiring customers turns out to be higher than expected, and exceeds the ability to monetize those customers. Read More